Pick 1stPage if
- You want to know what happened in your own accounts with SQP by query and AMC, instead of modeled numbers on the market.
- You want MCP on a published plan. Jungle Scout's MCP runs on Cobalt data and gets sold through a demo or a rep.
- You're on a Catalyst budget and you have a vendor account, which Catalyst doesn't support.
Pick Jungle Scout if
- You're picking products or suppliers. Catalyst has a product database and a supplier database and we have neither.
- You need sales estimates and market share on brands you don't own.
- You want ads managed in the tool including DSP. Cobalt does that and our ad changes are in a limited rollout.
- You sell in a lot of countries. Cobalt lists 19 Amazon marketplaces.
Catalyst and Cobalt are different purchases
Everything in this comparison depends on which Jungle Scout you mean and you'll see a lot of Cobalt-only in the table below, so I'd figure out which one you'd qualify for before you read anything else.
- Catalyst is for companies under $1M on Amazon by Jungle Scout's own guide. You can see the prices, $29 to $129 a month on annual billing, and you get research and listing tools with seller analytics from Growth Accelerator up. It connects Seller Central only.
- Cobalt is for companies over $1M plus agencies and retailers. It's priced per user by demo and there's a qualification process. It adds rival ad spend, PPC management, DSP and Vendor Central.
- Jungle Scout's MCP and the Ask Cobalt chat launched in September 2026 and both sit on Cobalt.
Feature by feature
"With limits" means it's missing from some paid plans, costs extra, or only covers part of the job. "Not listed" means I couldn't find it on their public pages, which isn't the same as them not having it. The 1stPage column describes customer availability, not every feature in testing.
| Feature | 1stPage | Jungle Scout |
|---|---|---|
| Amazon data it connects to | ||
| Seller Central (3P) | 1stPageYesOrders, sales, traffic, inventory, listings and settlements from authorized accounts. | Jungle ScoutYesCatalyst and Cobalt both connect Seller Central accounts.source ↗ |
| Vendor Central (1P) | 1stPageYesOrdered and shipped revenue, POs, sourcing share and vendor inventory. | Jungle ScoutWith limitsCobalt connects Vendor Central accounts. Catalyst does not.source ↗ |
| Amazon Ads | 1stPageYesSponsored Products, Brands and Display, including vendor campaigns. | Jungle ScoutWith limitsCobalt and Catalyst from Growth Accelerator up connect ad accounts, and Cobalt adds more ad types.source ↗ |
| Search Query Performance | 1stPageYesWeekly SQP funnel by query and ASIN. Vendors need a linked seller account. | Jungle ScoutNot listedNo Brand Analytics or SQP report connection found. Uses own keyword estimates.source ↗ |
| Amazon Marketing Cloud | 1stPageYesTemplates, custom SQL and audiences. Needs your own AMC instance linked. | Jungle ScoutNot listedNo Amazon Marketing Cloud connection found in pages or help center.source ↗ |
| Amazon DSP | 1stPageNoNo DSP reporting. AMC only sees DSP if your instance has it. | Jungle ScoutWith limitsCobalt only: DSP management and reporting, self-managed and Amazon-managed.source ↗ |
| International marketplaces | 1stPageWith limitsNorth America and Europe. Ask us first for Asia-Pacific. | Jungle ScoutYesCobalt: 19 Amazon marketplaces. Catalyst: 8 full, others partial.source ↗ |
| Channels beyond Amazon | 1stPageNoAmazon only. No Walmart, Shopify or TikTok Shop. | Jungle ScoutNoHelp center says Amazon only. No Walmart, eBay or Shopify.source ↗ |
| AI and getting data out | ||
| AI chat on your data | 1stPageYesWeb chat and Slack on your account data, metered by AI credits. | Jungle ScoutWith limitsAsk Cobalt on Cobalt. Catalyst AI Assist capped at 100 or 500 monthly.source ↗ |
| Claude or ChatGPT over MCP | 1stPageYesOAuth MCP for Claude and ChatGPT custom connectors. Some tools can write. | Jungle ScoutWith limitsMCP for Claude, ChatGPT, Gemini, Copilot. Cobalt data, sold by demo.source ↗ |
| API | 1stPageYesBearer-key Platform API, read-only by default, optional write scopes. | Jungle ScoutWith limitsMarket-data API on Growth, Brand Owner, Cobalt. Paid tiers after 100 requests.source ↗ |
| Scheduled reports | 1stPageYesAI digests by email or Slack. 1 to 20 schedules by plan. | Jungle ScoutNot listedDashboards share and export. Scheduled report delivery not documented.source ↗ |
| Warehouse export | 1stPageWith limitsS3 or Snowflake push on request. Self-serve through the Platform API. | Jungle ScoutWith limitsData Cloud delivers marketplace data to S3, Snowflake, GCS. Demo-sold product.source ↗ |
| Sales and market analytics | ||
| Sales and traffic by ASIN | 1stPageYesSales, traffic, conversion and Buy Box share by ASIN. | Jungle ScoutWith limitsYour own sales and ad data by ASIN. I couldn't find session traffic listed.source ↗ |
| Same-day orders | 1stPageYesSeller orders import every 30 minutes, with today's sales in dashboards and chat. | Jungle ScoutNot listedSame-day order view not listed.source ↗ |
| Buy Box tracking | 1stPageWith limitsBuy Box share by ASIN and won or lost alerts. No offer history yet. | Jungle ScoutWith limitsCobalt automates Buy Box win rates. Catalyst requires manual checks.source ↗ |
| Organic rank tracking | 1stPageWith limitsDaily organic rank, US desktop only, up to 50 keywords per brand. | Jungle ScoutWith limitsRank Tracker on Cobalt. Catalyst 500 or 5,000 keywords, none on Starter.source ↗ |
| Market share | 1stPageWith limitsYour share per search term from SQP. Needs Brand Analytics. | Jungle ScoutWith limitsEstimated share on Cobalt and the Brand Owner plan only.source ↗ |
| Estimates on other sellers | 1stPageNoNo estimated sales or spend for other sellers' products. | Jungle ScoutYesSales estimates for products you don't own. Cobalt adds rival ad spend.source ↗ |
| Sales forecast | 1stPageYesBaseline and stretch plans with goal tracking, seller and vendor. | Jungle ScoutWith limitsInventory Manager forecasts demand for reorders. No sales plan tool listed.source ↗ |
| Research | ||
| Product research | 1stPageNoNo product research or niche finder. | Jungle ScoutYesProduct Database, Opportunity Finder and extension. Starter capped monthly.source ↗ |
| Keyword research | 1stPageWith limitsIdeas from your own SQP and ads data. No seed-keyword database. | Jungle ScoutYesKeyword Scout with plan caps. Cobalt adds Share of Voice.source ↗ |
| Advertising | ||
| Ads reporting | 1stPageYesSP, SB and SD by keyword, campaign and search term. | Jungle ScoutWith limitsAdvertising Analytics from Growth Accelerator up, with broader coverage on Cobalt.source ↗ |
| Change bids and budgets | 1stPageNoNot open to customers yet. In limited testing. | Jungle ScoutWith limitsCobalt only: PPC management, bid optimization, budget control.source ↗ |
| Automated ad rules | 1stPageNoNot open to customers yet. In limited testing. | Jungle ScoutWith limitsCobalt only: rules-based budget, keyword and hourly bid automation.source ↗ |
| Keyword harvesting | 1stPageWith limitsHarvest lists in chat. Pushing to Amazon isn't open to customers yet. | Jungle ScoutWith limitsCobalt has keyword harvesting, and Catalyst has negative keyword harvesting from Growth Accelerator up.source ↗ |
| Operations and finance | ||
| Inventory and restock | 1stPageYesFBA, AWD, FBM and vendor stock, with send-to-FBA quantities. | Jungle ScoutWith limitsCatalyst Inventory Manager gives reorder dates. Described as basic tracking.source ↗ |
| Profit and COGS | 1stPageYesSettlements, fees, ad spend and dated COGS by product. Seller accounts. | Jungle ScoutWith limitsProfit Tracker with COGS and shipping inputs, from Growth Accelerator up.source ↗ |
| Listing audit | 1stPageYesScores attributes and images, and AI drafts fixes. Seller and vendor. | Jungle ScoutWith limitsListing Analyzer at 50 or 300 a month from Growth Accelerator up, plus Listing Optimization Score.source ↗ |
| Send listing edits to Amazon | 1stPageYesApproved copy and attribute fixes through Amazon's Listings API. | Jungle ScoutWith limitsSyncs imported listings only. Not new listings or A+ content.source ↗ |
| Alerts | 1stPageYesBuy Box, stock, fee and listing alerts to Slack, email or in-app. | Jungle ScoutNot_listed. Jungle Scout sunset its Alerts feature, and I couldn't find alerts listed for Cobalt.source ↗ |
| Reimbursements | 1stPageWith limitsAn alert estimates refunds after fee corrections. No claim filing. | Jungle ScoutWith limitsListed on Growth and Brand Owner. Feature page routes to partner SPS Commerce.source ↗ |
| Security and teams | ||
| Single sign-on | 1stPageWith limitsMicrosoft Entra ID with optional enforcement. No SAML or Okta. | Jungle ScoutNot listedNo SSO or SAML found in help center or product pages.source ↗ |
| SOC 2 report | 1stPageNoNo SOC 2 report. Security review by questionnaire and packet. | Jungle ScoutNot listedNo SOC 2 claim found. Privacy center says Amazon audited its processes.source ↗ |
| Roles and permissions | 1stPageYesOwner, admin and member roles, scoped to accounts. | Jungle ScoutYesTeams control Amazon account, marketplace and feature access.source ↗ |
| Agencies and many accounts | 1stPageYesMany accounts in one workspace. No client portal or white-label. | Jungle ScoutWith limitsCobalt: child accounts, unified view, client access. Catalyst switches accounts.source ↗ |
| What it costs | ||
| Published pricing | 1stPageYes$150/mo and $999/mo published. Enterprise is private. | Jungle ScoutWith limitsCatalyst prices are public. Cobalt and MCP need a qualified demo.source ↗ |
| Free trial or plan | 1stPageYes20 days, no card, 3 channels, 700 AI credits. | Jungle ScoutNoNo free trial. 7-day money-back guarantee on Catalyst.source ↗ |
| How it charges | 1stPageYesFlat plans by channels and AI credits. Unlimited seats and ASINs. | Jungle ScoutYesCatalyst flat tiers plus seats. Cobalt custom, charged per user.source ↗ |
Jungle Scout pricing
| Plan | Price | Terms |
|---|---|---|
| Catalyst Starter ↗ | $29/mo annual, or $49/mo monthly | $348 billed yearly, or pay monthly. 1 user, 50 tracked products, 100 Product Database searches/mo, 50 Keyword Scout searches/mo. No seller analytics tools |
| Catalyst Growth Accelerator ↗ | $49/mo annual, or $79/mo monthly | $588/yr or monthly. 1 user, 150 tracked products, 500 rank keywords, AI Assist 100/mo, 100 API requests included |
| Catalyst Brand Owner + CI ↗ | $129/mo annual, or $149/mo monthly | $1,548/yr or monthly. 3 users, 2,000 tracked products, 5,000 rank keywords, AI Assist 500/mo, 5 segments |
| Additional seat ↗ | $49/mo or $459/yr | Per seat. Growth Accelerator and Brand Owner only |
| Cobalt ↗ | Custom | Per user, by demo. Qualification process. Up to 20,000 ASINs, 19 marketplaces, 6 platform integrations |
| Jungle Scout MCP ↗ | Not published | Through a Cobalt demo or account rep. Depends on Cobalt subscription |
| API add-on ↗ | $29, $99 or $199/mo | 1,000, 4,000 or 10,000 requests/mo. $0.05 overage. Growth Accelerator, Brand Owner, or Cobalt with API plan |
1stPage is $150/mo or $999/mo, with private Enterprise pricing and 20 days free with no card.
Estimates on them or reports on you
Jungle Scout answers a question we can't, which is how much somebody else is selling. If you're sizing a category or watching a rival you need that and you should buy it. Those numbers are estimates and I'd use them for direction.
1stPage reads your own reports. Our market share page is your share per search term from SQP and there's no competitor by competitor breakdown. It's narrower. It's also Amazon's number. I couldn't find an SQP or AMC connection on Jungle Scout's public pages. That doesn't mean Cobalt lacks them, because its pages only talk about sales and advertising data, so ask in the demo.
Against Catalyst
If you're a small brand past the research stage this is the close call. Brand Owner at $129 a month on annual billing gets you 3 users by its plan table, though one of its FAQs says 10, so ask, 2,000 tracked products and 5,000 rank keywords. Our $150 gets you unlimited users, SQP, MCP and seller orders every 30 minutes, but daily rank on just 50 keywords per brand on US desktop. Catalyst wins on rank volume and research and we win on depth in your own account.
Watch out for old feature charts. Jungle Scout's help center said by January 2025 that it had sunset its Alerts feature and reimbursements now route to a partner called SPS Commerce. Catalyst has no free trial, just a 7-day money-back guarantee, and we give you 20 days with no card.
Against Cobalt
This is a different fight and I'd expect Cobalt to beat us on market intelligence and on managing ads. It lists bid controls, rules-based automation, hourly bids and DSP. It connects Vendor Central too, so vendor support alone isn't a reason to pick us here. You'd want to see which vendor reports you actually get and you won't know that until the demo.
Where we differ is how you buy. You can sign up today and see the price and connect Claude on a trial. Cobalt's price isn't published so I can't tell you whether we're cheaper, and anyone who says Jungle Scout is cheaper than 1stPage is talking about Catalyst.
Getting data out
Both have an API but it's different data. Jungle Scout's API on Growth Accelerator and up gives you 100 free requests and then runs $29 to $199 a month, and Data Cloud delivers market data to S3, Snowflake or GCS. That's for people building on market data. Our Platform API returns your own account data with a bearer key and it's read by default.
Sources
Everything about Jungle Scout comes from its own public pages or pages from its owners and partners, read on November 1, 2026. Follow the row-level links for plan limits and availability.
1stPage makes one of the two products on this page, so read it knowing that. Prices and features change, and if something here is wrong or out of date tell us and we'll fix it. Jungle Scout and other product names belong to their owners, who aren't affiliated with 1stPage and didn't review this page.
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